In my DPS I have used the three colour rule which is black, white and green, this helps everything stand out because they all have their impact because the background is black and the colours of the text stand out against it, I have created a product that had 3D feel to it because of the background which looks like a typical surface so it looks like everything else is just lying on top of it and I have used some effects on the images in my DPS to make them look like Polaroid images which makes them look like an old photo that has come out of a Polaroid camera and it has a white border around it, I used effects like drop shadow to give it a shadow behind it and make it look like it is sticking out, I used a subtle background for my DPS to not take any attention away from the text and images, if i used a background with loads of different colours on it it would drag attention to the background and people would not focus on the text or the images.
To make the Polaroid effect images I had to group the actual image and the rectangle frame together so that they would then become one and I could move them both together to the space where I wanted them to be, I had to make the rectangle frame have a full white background to add the white border to the Polaroid affect, Once my images had been made with the Polaroid affect I had to rotate them to give them that 3D affect and to make them look like someone had just plonked them on the surface. I used Photoshop to make the masthead of this article so that I could add effect to it like drop shadow which gives it a shadow behind it which gives it a 3D affect, I then gave it the bevel emboss effect to make it look metallic and shiny which again gives it that 3D affect, I then exported my title as PNG to maintain the titles background transparency so it would not have its own background on my DPS.
I made sure my text was not bigger than 10pt so that i could fit it all on the page, and it also makes it look not as much reading as it would if it was in a bigger text size, I used text wrap so that the text on my DPS would wrap around the images and make it look more like a magazine article and to make sure that the images would not interfere with the text and that teh text would adapt to the image, I also used advanced text wrap which involves using the pen tool to draw a shape around your image which is meant to match the shape of your image, i then went to the text wrap tool bar and clicked on the wrap tetx around shape option and then the text adapts to the shape that you have just drawn I applied a drop cap to the start of my article which lets the reader know where to start reading from and also to make the text look more assertive.
